Brand Identities

Globalsat Group

We worked with Globalsat Group on a complete renewal of their visual identity and the evolution of their corporate digital ecosystem.
The project included a comprehensive rebranding, a new brandbook, communication templates for internal use and social media, and a corporate website available in three languages.

Additionally, we designed the logo for their 25th anniversary and developed a new About Us section, consolidating the company's history, culture, and regional presence.

Overview

Additionally, we designed the logo for their 25th anniversary and developed a new About Us section, consolidating the company's history, culture, and regional presence.

The challenge

Globalsat’s visual identity and corporate website no longer reflected the company’s evolution, growth, and current operational complexity.

Their digital ecosystem required a significant update to support an increasingly large regional operation, with presence across multiple countries, diverse solutions, and multiple audiences — while also communicating the solidity and scale of the consortium in a consistent way.

Although each country operates with its own website — which is key to maintaining a local connection with each market — the corporate platform needed modernization to better structure the group’s narrative, update the solutions catalog, and reinforce a unified identity at both regional and international levels.

Additionally, the existing website — originally developed in 2016 — was not prepared for integrated multilingual management nor for agile and autonomous administration by the internal team.

The challenge was to update the brand and the corporate digital experience, transforming the website into a modern, self-managed, scalable, and consistent platform capable of supporting Globalsat’s growth strategy across all the markets where it operates.

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Our solution

Rebranding & Visual Identity

We developed a renewed identity for Globalsat Group, with storytelling that reflects its evolution and regional presence. We created a comprehensive brandbook including guidelines, DOs & DON’Ts, brand voice, and visual applications to unify all communications.

Multi-Site Web Architecture

We strengthened the corporate institutional website as the central hub of the group’s narrative, articulating it with the local websites for each country. We centralized the product catalog, reorganized the information architecture, and modernized the visual design to improve the user experience.

Multilingual Website

We designed and developed a platform available in Spanish, English, and Portuguese, ensuring visual consistency across all languages and enabling the group to expand into different markets without duplicating efforts.

New “About Us” Section

We created a comprehensive section incorporating the group’s history, culture, and regional presence. The Our History page features a dynamic timeline module, providing a clear and engaging visual narrative of the company’s evolution.

25th Anniversary Logo

We designed a special isologotype to celebrate Globalsat Group’s 25th anniversary, maintaining the essence of the brand while reinforcing its visual identity across institutional and digital assets.

Results

Sitio institucional como plataforma corporativa que unifica la narrativa del grupo.
Identidad visual renovada, moderna y consistente.
Catálogo optimizado y navegación másclara. Autonomía total para actualizarcontenidos.
Mayor cohesión entre países eidiomas.
Experiencia digital alineada a estándares actuales y preparada para escalar.
Comunicación fortalecida (brandbook + templates) para acompañar la continuidad operativa de industrias críticas.